CPDSO WEBINAR: The Impact Advantage: Why Proving That Your Training Works Is Essential For CPD Providers

Exploring and sharing the impact of your training is essential for CPD providers. Having solid evidence of how your courses benefit participants helps show that your CPD truly works.

Once you can confidently prove your impact, you can reach bigger audiences, knowing you’re offering them genuine value.

But what if the outcomes of your CPD feel difficult to measure, or its impact seems intangible? This webinar will help you better understand what impact is and why capturing and demonstrating it matters.

In this session, Rachel will share practical tips to help you start understanding and measuring your impact. You’ll come away with a stronger sense of:

• What impact really is (and what it isn’t!)
• Why knowing your impact is so important
• How to use evidence of your impact
• How to measure things that feel “unmeasurable”

The sustainability of your business depends on attracting a steady flow of CPD participants and showing the difference you make gives them meaningful reasons to join. When you can show the impact you’re having, you’re in a much stronger position.

Our Guest Speaker Rachel began her career in management consultancy, where she helped government departments solve complex problems and improve services. She then spent a decade evaluating CPD programmes, ensuring they delivered on funders’ expectations and made a measurable difference. Now established as The Impact Specialist, you can learn more about Rachel and her work at https://www.racheldunfordconsulting.co.uk